Brand Architecture & Brand Strategy

Brand architecture is a way of organizing the different subsections of a larger brand and harnessing the “brand equity”. Be it the journey to, or having gradually become a multi-layered mix of new and legacy brands, each with their own verbal and visual identities, it is crucial to let your audience know they all are one. This is when Springboard Media House comes in.

We harness the economies of these brands you have grown, and the business you have built, while we also comprehend and help you maintain your “brand equity”.

Without a unified brand architecture, you eventually spend a lot on marketing brands that don’t reinforce one another.The redundant costs and complexities make a hole in your marketing ship and wipe out the synergies of creating a spider-web of large multiple brands that your business owns.While you spend money to boost individual brands, you also end up dedicating more time and increasing opportunity cost.

Springboard Media House can help you explore your brand architecture. 

As much as experience counts, we believe creativity does too. And thus, our team handles every architecture as an individual and brings together the best that suits you.lo

 We’ll navigate you to create a brand persona that fits your market, products, and target audience. We’ll take a holistic look at your house of brands and string them together with our logo development process and brand architecture analysis.

Logo creation is almost a journey though one’s heart as it tells a story.

 Springboard Media House strictly believes your logo must feel comfortable and welcoming, while looking professional. Our experts will also work with your company (or companies) on consolidating your brand, giving your business an opportunity to tell why you’ve built your company—what unites you. Our brand architecture layout will help you articulate your story, after which you will be able to express the full value of your combined solutions, your brand consistency and recognition.

Boost revenue through cross-selling of your products with a stellar brand architecture.

Branding Guidelines

Branding Strategy

Logo Design & Development

Corporate Style Guides

Analysis, Research & Experience

Brand & Web Architecture incorporated SEO

“Don’t just look awesome, grab attention with a bold story.”

We are ready to string your brand equity.